Laura Gil

Laura Gil

Strategic Alliances and Business Development Director

Looking for opportunities as Digital Transfomation, Retail & MKT Executive

Currently employed at Swyft, Magideva

Previous: Orange, World Duty Free Group, Aldeasa SA, BAMBOO INTERIOR DESIGN LTD, Other Experience


Studying at The Valley Digital Business School

Previous: Interactive Advertising Bureau, Open University, ESADE - Business School, ISEE



    SENIOR EXECUTIVE: Digital Transformation in Sales, Retail and Marketing and Business & Commercial Development Management Executive with wide experience generating value through optimization and data analytics: lead, drive and develop commercial opportunities around the world. Specialist in leading cross functional projects & teams.


Strategic Alliances and Business Development Director

At Swyft

From mayo 2019 to Present
ngage with strategic partners to create, manage and grow a profitable automated retail sales channels and Customer Engagement Solutions. Swyft group is Retail as a Service:  Started in 2005 developing and managing automated retail sales channels  Managing more than 1.300 touch-points, around the...
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The Valley Digital Business School, Madrid

Master in Digital Business, Leading Digital Business Transformation

From febrero 2016 to Present
Leveraging digital innovations to transform your business

Think Tank Co-founder

At Magideva

From diciembre 2015 to Present
Collective Innovation Lab - The Future of Retail: Digital Transformation, CRM, Retail & Trade Marketing Clients: Esenza by SHA, Microsigns, Piramid Analitics. - UAV / Drones – Xtelax...

Open University, Milton Keynes

Smart Cities Seminar, Smart Cities

From febrero 2016 to marzo 2016

Interactive Advertising Bureau, Madrid

Digital Marketing , Marketing, ,SEM, SEO, Data Analytics, Social Media Impact...

From enero 2016 to febrero 2016

Trade Marketing Director

At Orange

From junio 2015 to diciembre 2015
Reporting to the Sales General Manager Lead and validate BTL strategy in Point Of Sale: Image, Communication, Advertising and Promotional activity in over 1.000 stores. Lead the implementation of new Smart-Stores in Spain and deliver new generation of Orange image in 340 shops

Head of macro space planning Worldwide

At World Duty Free Group

From enero 2011 to mayo 2015
Is the holding company of World Duty Free Group, one of the world's leading travel retailers and operates over 490 stores in 19 countries across 4 continents, with more than 2,3 Billion in annual revenue and 8500 employees. Reporting to the Global Head of Commercial Development Manage, define and...
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Senior manager general Store planning

At World Duty Free Group

From enero 2007 to enero 2011
Reporting to the Chief of Commercial Development Develop and manage Retail areas, based on performance analysis, ROI, market trends, country profiles and the commercial strategy of every airport. Key achievements: * Advising the space redistribution between the categories, determining store...
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ESADE - Business School, Barcelona

Master: Program for Management Development, ESADE Business School

From diciembre 2006 to julio 2007
Program for Management Development, Executive Education. ESADE Business School. Madrid.

Senior Brand Manager Worldwide

At Aldeasa SA

From marzo 2000 to enero 2007
Reporting to Design and Construction Manager Develops strategy for retail architecture and design to create and generate value as a reflection of brand image, company retail concept and vision Key achievements: * Redefinition of corporative & brand image in national and international...
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ISEE, Madrid

Marketing & Sales Specialist, ISEE

From septiembre 2004 to diciembre 2004
Marketing focused on managing sales.

Architectural designer


From mayo 1997 to febrero 2000
Architectural Studio covering all aspects of architecture: Urban and Airport Planning Architectural designer Reporting to the CEO and General Manager Lead, coordinate and be in charge of the building up of some challenging projects in Food and Beverage, Travel Retail and local market...
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Architectural and Engineering design

At Other Experience

From agosto 1995 to mayo 1997


  • Business development
  • Business planning
  • Digital Transformation
  • Negotiation
  • Project Management
  • Sales & Retail
  • Team building

Langues parlées


Centres d'intérêt

  • Development
  • Innovation
  • Retail
  • SmartStores
  • Smartcities
  • Trade Marketing